A Day In The Life Of….. Sam

April 24, 2018 11:51 am

What better way to get a feel for GAB and its GABBERs than an insight into what happens in a day here.

For the first in a series of many, we’ll be seeing what a day could look like for Sam Fraser, GAB Operations Manager.”


“My alarm goes off at 6am but I almost ALWAYS have to hit the snooze button, so at 6.08am I finally drag myself up and start the process of getting myself and my 11-year old son, Noah, up.

Once I’ve got showered and dressed, I’ll go and make some breakfast for Noah, feed the kitten and make my (not-so) overnight oats to take into work. Whilst the child and the kitten feast away, I’ll then prep my lunch and layer on as much mascara as my remaining time allows me!

I then rush out of the door carrying my lunch bag, handbag, Noah’s kit bag and potentially a swim bag, food tech bag and probably a coat or two whilst also trying to prevent the kitten from escaping….watching in jealousy as Noah casually saunters to the car with only his school bag and not a care in the world!

Once he’s been dropped off at his bus stop, I’ll drive into the GAB office in Manchester for 8am, and then my working day starts.

My first port of call is a cup of coffee!  Always. Hot and strong with a couple of sugars, ready to set me up for the next part of my day.

Most of the time I’ll start by going through my emails from the evening before and that morning and catching up on everything. This will usually include an overview of the teams’ figures from the day before, running through account updates and any key bookings that have come in overnight.

I’ll then have a quick catch up with each team, running through updates, results and key actions and having some one to one time with individuals. We’ll come up with action plans for the next couple of weeks, including menu focusses, proactive mailers and key agents to speak to.

A couple of hours of working on Canva to design said mailer and it’s time for a conference call with one of our clients who we work with on both third party sales and marketing. This is a chance for both sides to run through the latest monthly figures, feedback and look ahead so we can scope out priorities and actions. It’s good to keep in contact with all clients as much as possible to ensure we’re all on the same page.

After a very quick bite to eat (nicely prepped this morning!) it’s time to have a couple of our monthly one-to-ones with some of the GAB Sales Team. I’ll then have a quick catch up with Charli, GAB MD, and Naomi, our Office Manager, on all things invoicing and tracking to make sure that the financing and admin side of things is all on track, before jumping in my car at 4pm and reverting to mummy mode!

After collecting Noah on route home it’s time to pour a large vino, make dinner, attempt to help with the homework (I secretly have to relearn myself each time) and if I’m lucky have a quick go on the cross trainer for as long as my body will allow!

Bedtime for me is never later than 10pm as I am a huge sleep monster and if I don’t sleep, I am a super grump and no one wants that…

Setting my alarm for 6am again, in the hope of an easy 6.08am get up, and to start it all again!”


Sam F

An Afternoon Treat Indeed!

March 1, 2018 4:27 pm

The wheels are always turning here at GAB towers, so when our very own Casual Dining Group Central Sales team pulled together a brand new Afternoon Tea offering for Café Rouge, we were as proud as punch.
The exciting news is that it will soon be widely available across all restaurants in the UK!

What’s included?
A SELECTION OF CAKES – Including Lemon & Poppy Seed, Carrot, Coconut, Chocolate & Raspberry and Chocolate Red Velvet
FRUIT SCONES served with clotted cream & Bonne Maman strawberry jam
CLASSIC CROQUE MONSIEUR – A classic grilled Emmental cheese sandwich on sourdough with smoked ham & béchamel sauce (Vegetarian option of Portobello Mushroom is available upon request)

What’s even better is that Café Rouge’s afternoon tea is available with either a cup of traditional Twining’s tea or a glass of fizzy prosecco!

Launching this April, guests can book EXCLUSIVELY through the central sales telephone line. So, what are you waiting for?
Give the team a call now on 0207 121 3227.


Afternoon Tea menu (005).1-page-001

Digital Marketing – 3 things to watch

February 8, 2018 1:30 pm

We’re just over one month in to 2018 and it’s already been a busy year full of news, trends and predictions!

The ever-evolving methods of digital marketing can be a confusing abundance of technical jargon, so we thought we’d round up our top three tips and trends to help kick start this year’s learning….


The recent news on Facebook’s new newsfeed algorithm appears to have had marketers all over the globe shaking in their boots, but really, it’s just down to concentrating on content.

Community engagement will be prioritised i.e content with conversations and interactions, meaning salesy, pushy business posts will slowly disappear. But this to us, is surely good news? It means the authentic, engaging content will win, and as marketers we should be identifying this and utilising it for all brands/businesses/clients anyway.

Authenticity and content is key, even more so now. So let’s get planning!


Talking of content….it’s kind of a big deal. And will continue to be so not only for the above but across all digital marketing platforms. Video will continue to shine through bigger and brighter, virtual reality perhaps? Showing the brand and business in a real authentic way as audiences becoming wiser to paid for, sponsored or purposefully created content. This also applies to influencer communities, their audiences need to see real reviews, opinions, recommendations to believe in them and the brand.


Not only due to the new algorithms coming in, but also with it being the most targeted form of digital marketing there is. You can specifically target your audiences with the right content, at the right time, on the right places. And it works! So not only do we think we’ll see a big increase on this, but it’s predicted to be on the prices too! Regardless, when planning your strategy for 2018, social ad spend should 100% be in there.

Digital Marketing

We’re Hiring!

January 24, 2018 2:16 pm

We're Hiring

Fancy joining TEAM GAB? Well now you can…. We’re looking for an Office Coordinator!

Job Description

This role is to manage duties including administration, book keeping and GAB ’s Manchester office. A strong work ethic is a must, with a keen eye for detail and procession.

We are looking for someone 20 hours per week. Hours can be flexible. Full days or half days to suit candidate.


  • To manage and maintain a pleasant, clean and organised office.
  • To ensure all GABdocuments and collateral (Handbook, Credentials, GAB website, Dropbox, etc.) are kept up to date.
  • To oversee and accurately track all spending for all GAB’sactive accounts, office stationary and travel forGAB staff and consultants.
  • Petty Cash Handling and Management.
  • Credit Control.
  • Credit Card Analysis – matching statements to projects etc.
  • Booking travel/accommodation etc. for the GABTeam as when needed.
  • To check and process invoices for staff, consultants and suppliers for payment and entry onto the Xero Invoice Tracking System and to raise invoices for any projects actively worked on.
  • Responsible for IT issues, including issues with GABlaptops and GAB ’s bespoke booking system, plus overseeing the IT support accounts (Know How and Web Vitality) and Password Table.
  • Administrative support for the Managing Director and Owners of the business.
  • Sales calls for projects as and when needed.


  • Proven track record in a similar role.
  • Excellent work ethic.
  • Excellent knowledge of the company, its goals and its clients.
  • Extensive knowledge of Excel, Word, Office and PowerPoint.
  • Have used Xero previously.
  • Ability to work under pressure, flexible hours on occasion and to strict deadlines.
  • Outstanding organisation and time management.
  • Excellent communication and negotiation skills (phone, in person, email).
  • Attention to detail is essential.
  • Personal drive and motivation.
  • Be a team player, positive, dynamic, bright, energetic and outgoing personality and able to support the wider team to encourage a strong working environment.


  • Fully understands the fire, emergency and health & safety procedures of the workplace.
  • Ensures that all potential and real hazards are taken care of immediately, and are reported appropriately.
  • Works in a safe and responsible manner, within the framework of legislation and workplace specific policies.


  • Is an ambassador for the company.
  • Attends training, meetings and other events as requested by Managing Director.
  • Assists colleagues by completing tasks outside own job role when requested.
  • Maintains own working area in a professional and organised manner.
  • Always strives to improve the company’s operation and increase knowledge of own and related job functions.

Due to the evolving nature of our organisation, this job description is not exhaustive. While this job description will be reviewed and updated periodically, the jobholder may from time to time be required to carry out tasks which are not detailed in this document.


If you’d like to apply, please email carla@gabconsultancy.co.uk


GAB’s Top January Deals – Saving Doesn’t Mean Staying In!

January 11, 2018 12:18 pm

It’s the time when the term ‘penny pinching’ means the most to people, but that doesn’t have to mean hibernation! The best thing about January has got to be the restaurant deals, and we all love a good deal, don’t we?!

So, be sociable, get booking and enjoy! You. Are. Welcome



Mingle with the rich and famous at this Spinningfields favourite, with 40% off from Sunday-Thursday when you book in advance. The restaurant offers contemporary Chinese cuisine, fusing traditional Asian flavours with incredible presentation – the ideal combo! This is definitely not one to miss.




Pizza Wednesday is back! Two pizzas for £10 available throughout January….What more could you want? Bookings can be made online.




Burgers, pizzas, toasties OH MY! With 50% off food all day Sunday-Friday, and between noon and 3pm on a Saturday, you can’t go wrong with either of these venues. Plus, the High Street bars are also offering £5 daiquiris all day, every day, throughout the entire month! Diners must book online for all venues. So the only question is, which one first?!





New kid on the block Mahiki has joined in with the January madness and is offering half price food throughout the month. The Polynesian party spot has a tempting menu of pan-Asian small plates, and while you’re there you may as well wash it down with a cocktail!?

To check out the full menu and make bookings see below!




Fancy escaping the wintery weather and transporting yourself to the Caribbean? Well Turtle Bay can do that for you. (Kind of). The restaurant is offering drinks on the house when two people book in advance and buy two courses – winner! The deal is also available until February 8th, but you only on tables before 7pm, so get booked in early doors!



GAB Top January Deals